BillboardGuide

The world of outdoor advertising.

Search

Results for “dsp”

27 pages match across city guides, landmark locations, formats, tools and news.

  1. SoftwareProgrammatic DOOH

    AdQuick DSP

    AdQuick's programmatic buying layer for activating DOOH inventory with audience, geographic, contextual, and campaign controls.

    /tools/adquick-dsp
  2. SoftwareOmnichannel DSP

    Hawk DSP

    An omnichannel demand-side platform known for location-aware activation and support for programmatic DOOH alongside other digital channels.

    /tools/hawk-dsp
  3. SoftwareProgrammatic DOOH

    Vistar Media DSP

    A specialist DOOH demand-side platform used to plan, target, buy, optimize, and measure programmatic outdoor campaigns.

    /tools/vistar-media-dsp
  4. LearningBeginner

    What Is a DOOH DSP?

    A step-by-step introduction to the platform advertisers use to buy and manage programmatic DOOH campaigns.

    /learning/vistar-dooh-dsp-guide
  5. SoftwareOmnichannel DSP

    Adform FLOW

    An integrated advertising platform combining buying, data, and campaign management, with programmatic DOOH access in supported markets.

    /tools/adform-flow
  6. SoftwareProgrammatic DOOH

    Adomni

    A digital out-of-home advertising platform combining DSP, SSP, and exchange capabilities for planning and launching campaigns across connected screens.

    /tools/adomni
  7. SoftwareOmnichannel Media Platform

    Basis

    A media automation and programmatic buying platform used by agencies to manage campaigns across channels, including supported DOOH inventory.

    /tools/basis
  8. SoftwareProgrammatic DOOH

    Broadsign Reach

    Broadsign's programmatic buying ecosystem for accessing digital out-of-home inventory, with planning, deal activation, and reporting capabilities.

    /tools/broadsign-reach
  9. SoftwareProgrammatic DOOH

    Displayce

    A specialist programmatic DOOH media platform for planning, trading, and optimizing campaigns across a large international inventory footprint.

    /tools/displayce
  10. SoftwareProgrammatic DOOH

    Hivestack

    A programmatic DOOH platform within Perion's advertising technology portfolio, covering demand, supply, audience targeting, and measurement workflows.

    /tools/hivestack
  11. LearningBeginner

    How to Create DOOH Campaigns That Get Results

    A campaign-building guide focused on audience definition, channel alignment, creative formats and choosing a DSP.

    /learning/broadsign-dooh-campaign-best-practices
  12. SoftwareProgrammatic DOOH

    OutMoove

    A programmatic DOOH buying platform focused on making digital outdoor inventory easier to plan and activate through automated workflows.

    /tools/outmoove
  13. LearningBeginner

    Programmatic Essentials

    A free programmatic fundamentals course covering RTB, strategy, tactics and the wider automated-buying landscape behind pDOOH.

    /learning/basis-programmatic-essentials
  14. LearningBeginner

    Programmatic Guaranteed Essentials

    A free one-hour course explaining programmatic guaranteed deals, their benefits and where they fit between direct and auction-based buying.

    /learning/basis-programmatic-guaranteed-essentials
  15. LearningIntermediate

    Programmatic Masterclass

    A free two-hour programmatic certification that gives DOOH buyers the wider ad-tech foundation behind DSPs, data, attribution and omnichannel execution.

    /learning/stackadapt-programmatic-masterclass
  16. SoftwareProgrammatic DOOH

    Sage+Archer

    A programmatic media platform with a strong digital out-of-home focus, used for audience-led and contextual campaign activation.

    /tools/sage-archer
  17. SoftwareProgrammatic DOOH

    Splicky

    A demand-side platform that supports real-time DOOH buying with geographic, GPS, weather, and other data-driven targeting options.

    /tools/splicky
  18. SoftwareOmnichannel DSP

    StackAdapt

    A multi-channel programmatic advertising platform that includes DOOH alongside channels such as display, video, native, CTV, and audio.

    /tools/stackadapt
  19. SoftwareOmnichannel DSP

    The Trade Desk

    A major omnichannel DSP that can include DOOH supply alongside display, video, audio, CTV, and other programmatic channels.

    /tools/the-trade-desk
  20. NewsProgrammatic DOOH

    Vistar Media Expands in Japan With Local Leadership and a Full OOH Technology Offering

    Vistar Media expands its Japan operations with local leadership and OOH buying, selling and delivery tools. Explore the implications for advertisers and media owners.

    /article/vistar-media-japan-expansion-programmatic-dooh
  21. LearningBeginner

    What Is Programmatic DOOH?

    A clear walkthrough of how pDOOH changes the way digital OOH is planned, targeted, bought and optimized.

    /learning/broadsign-programmatic-dooh
  22. NewsProgrammatic DOOH News

    WOO Study Finds Private Marketplaces Account for 75.7% of Programmatic DOOH Spend

    WOO’s new trading analysis puts private marketplaces at 75.7% of global programmatic DOOH spend. Read the findings and practical implications for buyers.

    /article/woo-study-private-marketplaces-programmatic-dooh-spend-2026
  23. SoftwareProgrammatic DOOH & Omnichannel

    Lemma

    An adtech platform with a major programmatic DOOH footprint, connecting screens, advertisers, and broader omnichannel buying workflows.

    /tools/lemma
  24. SoftwareProgrammatic OOH Exchange

    Place Exchange

    A programmatic OOH exchange that connects premium OOH supply with major DSPs and supports planning, execution, and standardized measurement.

    /tools/place-exchange
  25. SoftwareOmnichannel DSP

    Display & Video 360

    Google's enterprise DSP for programmatic media, with DOOH inventory available through supported exchanges and deal integrations.

    /tools/display-and-video-360
  26. LearningBeginner

    Digital Out-of-Home Advertising: Everything You Need to Know

    A broad DOOH primer covering the channel, campaign use cases and the reporting metrics buyers commonly see in a DSP.

    /learning/vistar-dooh-overview
  27. SoftwareProgrammatic DOOH

    VIOOH

    A global programmatic DOOH platform connecting premium media-owner inventory with advertisers and DSPs through automated trading.

    /tools/viooh