How big is the placement?
Useful for understanding scale and location fit. A nominal board or poster size may include areas your audience cannot see.
Billboard dimensions & artwork tools
Billboard size guide.
Find the right canvas.
Explore billboard sizes, convert units and check whether your artwork fits. Clear dimensions, with the source behind every preset.
- 16 sourced references
- Print & digital
- Custom dimensions
Choose your canvas.
Common formats and named operator examples. Select one to see what its dimensions represent.
16 formats
16 references covering US, UK and Irish formats. Wallscapes, wraps, spectaculars and other markets need site-specific dimensions.
View dimensions & artwork checkUS · Print
Standard bulletin
48 ft × 14 ft
Width × height · Nominal format size
Shape preview. Each format fits this frame; drawings are not a scale comparison.
- Aspect ratio · W:H
- 3.43:1
- Reference area
- 62.43 m² 672 sq ft
A planning reference, not a print-ready file.
A common highway format. Confirm the booked face, finishing and printer template.
OAAA · standard formats (2015) ↗Already have artwork?
Will its shape fit?
Enter your artwork’s pixel dimensions. This checks proportions, without uploading your file.
Your fit result appears here when you enter both dimensions.
Sources checked 10 September 2026. Source publication dates vary. Converted dimensions and ratios are rounded; always follow the booked operator’s current specification.
Read the spec with confidence
Three measurements.
Three different jobs.
The format name is a starting point. Before creating the final file, confirm which area the dimensions describe.
What will people see?
The visible space can be smaller than the print. Keep essential content within the operator’s safe area; allow for frames, trims and seams.
What file do I supply?
For print, follow scale, bleed and finishing instructions. For digital, match the pixel matrix, accepted formats and playback rules.
Before sending artwork
Ask for the final
production pack.
Use the reference to start the conversation. Confirm these details for the actual booking.
Open the creative checklist- The exact site and faceOperator, site ID, orientation and current template version.
- The live area and finishingTrim, bleed, safe zones, joins, frames and any obstructions.
- The delivery requirementsFile size, colour profile, resolution and print scale, or exact pixels and playback limits.
- The approval processProof, delivery deadline and who signs off the final artwork.
FAQ
Billboard size questions, answered
6 questions
Are these every billboard size in the world?
No. The presets cover selected US print formats and named UK, Irish and US operator examples. Wallscapes, building wraps, spectaculars, transit fleets and many local formats are custom. Use the custom-dimensions option with the specification for your booked site.
Why do different guides list different poster sizes?
They may be measuring different things. A structure, a printed sheet, a trimmed poster and its visible copy area can all have different dimensions. For example, OAAA lists an 11 ft wide by 5 ft high junior-poster copy area; that is not the size of the surrounding structure. Match the measurement basis before comparing figures.
Can I use 1920 × 1080 for every digital billboard?
No. That file is 16:9. The Lamar bulletin example here is 1400 × 400 pixels, or 3.5:1, and its digital poster example is 840 × 400, or 2.1:1. Use the precise pixel template for the booked screen. Even matching the physical board’s proportions may not match its delivery template.
Does a matching aspect ratio mean my artwork is ready?
It only means the width-to-height proportions match. You must still check pixel dimensions or print resolution, safe areas, bleed, colour profile, file format and operator approval. The checker does not inspect an image file or certify artwork for production.
What DPI or PPI should I use for print?
Use the printer’s requirement at the requested artwork scale. A file built at 1:10 is not the same size as the finished billboard, and resolution requirements must be interpreted at that scale. Physical dimensions alone do not provide a universal pixel size or resolution requirement.
Why can’t I convert a digital template into metres?
Pixels describe the artwork matrix, not the physical screen. The same matrix can be used on screens with different pixel pitches or scaling systems. You need the operator’s physical dimensions to know the installed size.
Need the right sites for your idea?
Put the format in context.
Build a media brief around your audience, locations and budget.