- Programmatic & DSP
- Programmatic DOOH & Omnichannel
- Media Spend
Lemma
by Lemma
An adtech platform with a major programmatic DOOH footprint, connecting screens, advertisers, and broader omnichannel buying workflows.
- Pricing
- Enterprise / media-spend based; contact for pricing.
- Built For
- Agencies, brands, and media owners that need scaled programmatic DOOH connectivity.
- Deployment
- Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
Key Features
Programmatic DOOH activation
Global screen connectivity
Omnichannel campaign support
Supply-side integrations
Capabilities
Planning
Buying
Creative
Measurement
Audience Data
Programmatic
API
Use Cases
Planning locations, markets, catchments, or media scenarios
Activating or managing OOH / DOOH media
Measuring audiences, delivery, attention, visitation, or outcomes
Adding audience, mobility, POI, traffic, or location intelligence
Ideal For
Best For
- Agencies, brands, and media owners that need scaled programmatic DOOH connectivity.
Not Ideal For
- Local advertisers seeking a one-board checkout flow.
Pros & Cons
Pros
- Large programmatic footprint
- Useful for international and emerging markets
Cons
- Commercial terms are not transparent SaaS pricing
- Product stack can be broader than a pure OOH tool
Pricing
Programmatic DOOH & Omnichannel
Enterprise / media-spend based; contact for pricing.At a Glance
- Category
- Programmatic & DSP
- Sub-category
- Programmatic DOOH & Omnichannel
- Pricing
- Enterprise / media-spend based; contact for pricing.
- Target Market
- Agencies, brands, and media owners that need scaled programmatic DOOH connectivity.
- Deployment
- Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
- Founded
- Not listed
- Headquarters
- Not listed
- Team Size
- Not listed
- Added
- 2026-08-04
- Updated
- 2026-08-04
Integrations
- pDOOH
- SSP
- DSP connectivity
- omnichannel
- global screens
Security & Compliance
SSO
SOC 2
GDPR
API Access
Sources & Methodology
Pricing figures on this site are illustrative planning estimates, not quotes: rates vary by operator, market, availability, timing, and campaign requirements, so confirm current terms directly with the media owner before committing budget. This page was last reviewed on Aug 4, 2026. Report a correction.