- Programmatic & DSP
- Omnichannel DSP
- Media Spend
Hawk DSP
by Azerion / Hawk
An omnichannel demand-side platform known for location-aware activation and support for programmatic DOOH alongside other digital channels.
- Pricing
- Enterprise / media-spend based.
- Built For
- Agencies looking for location-driven DOOH and omnichannel activation, especially in Europe.
- Deployment
- Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
Key Features
Programmatic DOOH
Location and audience targeting
Omnichannel buying
Campaign reporting
Capabilities
Planning
Buying
Creative
Measurement
Audience Data
Programmatic
API
Use Cases
Planning locations, markets, catchments, or media scenarios
Activating or managing OOH / DOOH media
Measuring audiences, delivery, attention, visitation, or outcomes
Adding audience, mobility, POI, traffic, or location intelligence
Ideal For
Best For
- Agencies looking for location-driven DOOH and omnichannel activation, especially in Europe.
Not Ideal For
- Direct static billboard procurement.
Pros & Cons
Pros
- Location-centric capabilities
- Strong fit for cross-channel campaigns
Cons
- Not a traditional OOH marketplace
- Commercial access is sales-led
Pricing
Omnichannel DSP
Enterprise / media-spend based.At a Glance
- Category
- Programmatic & DSP
- Sub-category
- Omnichannel DSP
- Pricing
- Enterprise / media-spend based.
- Target Market
- Agencies looking for location-driven DOOH and omnichannel activation, especially in Europe.
- Deployment
- Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
- Founded
- Not listed
- Headquarters
- Not listed
- Team Size
- Not listed
- Added
- 2026-08-04
- Updated
- 2026-08-04
Security & Compliance
These details reflect this guide's source material. “Not confirmed” means the guide does not establish that capability; ask the provider for current documentation.
SSONot confirmed
SOC 2Not confirmed
GDPRNot confirmed
API AccessNot confirmed
Sources
Sources & Methodology
1 source
Product features, availability and commercial terms are set by the provider. Confirm current details before choosing a tool. Last updated .
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