News & analysis

DOOH Data & Measurement

Campaigns, industry news and practical advice for billboard advertisers.

Sep 10, 2026

A8 Media Launches Signal to Bring Audience and Location Data Into DOOH Planning

A8 Media’s Signal brings audience, location and campaign data into DOOH planning. Explore its announced capabilities and the questions advertisers should ask.

DOOH Data & Measurement3 min read

Aug 25, 2026

JOLT Launches Spark Intelligence Across 65 US DOOH Markets

JOLT launched Spark Intelligence across its U.S. network, adding audience-led planning and measurement tools to more than 4,750 screens in 65 designated market areas.

DOOH Data & Measurement3 min read

DOOH Data & Measurement

A8 Media Launches Signal to Bring Audience and Location Data Into DOOH Planning

JOLT Launches Spark Intelligence Across 65 US DOOH Markets

The Billboard Brief