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Results for “Event Advertising

16 pages match across city guides, landmark locations, formats, tools and news.

  1. Format guideVenue media

    Event and Festival Advertising: Costs, Specs, Buying and Creative Guide

    Learn how to buy event and festival advertising, including media and production costs, creative specifications, lead times, measurement and campaign uses.

    /formats/event-and-festival-media
  2. EventNew York City, United States

    DPAA Member Town Hall and Holiday Party New York 2026

    DPAA Member Town Hall and Holiday Party New York 2026 is an upcoming industry event relevant to OOH, DOOH and advertising professionals through its focus on dooh market outlook, member networking and 2027 planning.

    /events/dpaa-member-town-hall-and-holiday-party-new-york-2026
  3. EventNew York City, United States

    DPAA Member Town Hall New York September 2026

    DPAA Member Town Hall New York September 2026 is an upcoming industry event relevant to OOH, DOOH and advertising professionals through its focus on dooh market developments, agency and media-owner priorities and industry networking.

    /events/dpaa-member-town-hall-new-york-september-2026
  4. EventLondon, United Kingdom

    DPAA UK Member Town Hall London 2026

    DPAA UK Member Town Hall London 2026 is an upcoming industry event relevant to OOH, DOOH and advertising professionals through its focus on uk dooh market, programmatic and measurement and industry networking.

    /events/dpaa-uk-member-town-hall-london-2026
  5. EventChicago, United States

    OAAA Discover OOH Day Chicago 2026

    OAAA Discover OOH Day Chicago 2026 is an upcoming industry event relevant to OOH, DOOH and advertising professionals through its focus on local ooh planning, brand and agency education and chicago media market.

    /events/oaaa-discover-ooh-day-chicago-2026
  6. EventPhiladelphia, United States

    OAAA Discover OOH Day Philadelphia 2026

    OAAA Discover OOH Day Philadelphia 2026 is an upcoming industry event relevant to OOH, DOOH and advertising professionals through its focus on philadelphia ooh market, agency and advertiser education and local campaign planning.

    /events/oaaa-discover-ooh-day-philadelphia-2026
  7. EventSan Francisco, United States

    OAAA Discover OOH Day San Francisco 2026

    OAAA Discover OOH Day San Francisco 2026 is an upcoming industry event relevant to OOH, DOOH and advertising professionals through its focus on san francisco ooh, brand and agency education and ooh measurement and creative.

    /events/oaaa-discover-ooh-day-san-francisco-2026
  8. NewsPlanning Watch

    Gen Con’s Final Weekend Shows Why Event OOH Is About Routes, Not Just the Venue

    Gen Con 2026 runs in Indianapolis from July 30 through August 2.

    /article/gen-con-s-final-weekend-shows-why-event-ooh-is-about-routes-not-just-the-venue
  9. NewsPlanning Watch

    Ohio State Fair’s Closing Day Highlights the Scale Advantage of Local Event OOH

    The 2026 Ohio State Fair runs through August 2 in Columbus.

    /article/ohio-state-fair-s-closing-day-highlights-the-scale-advantage-of-local-event-ooh
  10. NewsUnited States

    Electrolit’s World Cup LED-Truck Campaign Offers a Mobile OOH Planning Lesson

    Electrolit used LED billboard trucks across New York, Los Angeles and Dallas during the 2026 World Cup. The reported results show the format's flexibility—and the operational questions buyers should ask before booking it.

    /article/electrolit-world-cup-mobile-ooh-case-study
  11. NewsPlanning Watch

    Newport Jazz Festival Creates a Three-Day Window for Destination OOH

    The Newport Jazz Festival runs from August 1 through August 3 at Fort Adams State Park.

    /article/newport-jazz-festival-creates-a-three-day-window-for-destination-ooh
  12. NewsPlanning Watch

    The Wisconsin State Fair’s Night Economy Creates a Different OOH Opportunity Than Its Daytime Family Traffic

    Official fair hours show that the Wisconsin State Fair stays open until midnight on Thursday–Saturday, creating a distinctly different advertising environment at night than during daytime family hours.

    /article/the-wisconsin-state-fair-s-night-economy-creates-a-different-ooh-opportunity-than-its-daytime-family-traffic
  13. NewsUnited States

    Heatstroke Prevention Campaign Shows How National OOH Can Stay Locally Relevant

    OAAA, the Ad Council and NHTSA are using a simple national message with heavier relevance in warmer markets. The campaign offers a useful planning model for brands balancing consistency with local context.

    /article/heatstroke-prevention-ooh-local-context
  14. NewsMarket Analysis

    OUTFRONT’s Billboard Segment Growth Suggests Digital Yield and Event Demand Are Still Doing Heavy Lifting

    OUTFRONT said billboard segment revenue rose to $379.4 million in Q2, helped by higher yield, programmatic and direct digital advertising and revenue related to the 2026 FIFA World Cup.

    /article/outfront-s-billboard-segment-growth-suggests-digital-yield-and-event-demand-are-still-doing-heavy-lifting
  15. EventCannes, France

    Cannes Lions International Festival of Creativity 2026

    The completed 2026 Cannes Lions festival, a major global creativity event with dedicated Outdoor Lions and broad relevance to OOH, DOOH, and experiential campaigns.

    /events/cannes-lions-international-festival-of-creativity-2026
  16. EventNew York City, USA

    Programmatic I/O New York 2026

    AdExchanger's New York programmatic media event for digital buying, automation, data, and advertising infrastructure.

    /events/programmatic-io-new-york-2026

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