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The world of outdoor advertising.

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  • Marketplace & Buying
  • OOH Sales & Inventory Management
  • Enterprise

Broadsign Direct

by Broadsign

A sales and inventory workflow tool for OOH media owners to build proposals, manage availability, price inventory, and turn deals into campaigns.

Pricing
Enterprise software pricing; contact for quote.
Built For
OOH media owners and sales teams that need a modern direct-sales workflow.
Deployment
Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
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Key Features

Inventory availability

Proposal generation

Pricing and hold management

Sales-to-campaign workflow

Capabilities

Planning
Buying
Creative
Measurement
Audience Data
Programmatic
API

Use Cases

Planning locations, markets, catchments, or media scenarios

Activating or managing OOH / DOOH media

Connecting data or workflows through APIs / developer tooling

Ideal For

Best For

  • OOH media owners and sales teams that need a modern direct-sales workflow.

Not Ideal For

  • Advertisers looking for an independent cross-owner buying marketplace.

Pros & Cons

Pros

  • Purpose-built for OOH sales operations
  • Connects with Broadsign's wider signage stack

Cons

  • Primarily seller-side
  • Not intended as an advertiser marketplace

Pricing

OOH Sales & Inventory Management

Enterprise software pricing; contact for quote.

At a Glance

Category
Marketplace & Buying
Sub-category
OOH Sales & Inventory Management
Pricing
Enterprise software pricing; contact for quote.
Target Market
OOH media owners and sales teams that need a modern direct-sales workflow.
Deployment
Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
Founded
Not listed
Headquarters
Not listed
Team Size
Not listed
Added
2026-08-04
Updated
2026-08-04

Related terms

  • proposal workflow
  • inventory
  • direct sales
  • DOOH
  • media owners

Security & Compliance

These details reflect this guide's source material. “Not confirmed” means the guide does not establish that capability; ask the provider for current documentation.

SSONot confirmed
SOC 2Not confirmed
GDPRNot confirmed
API AccessNot confirmed

Sources

Sources & Methodology

1 source

  1. BroadsignBroadsign — official product/sitebroadsign.com (opens in a new tab)

Product features, availability and commercial terms are set by the provider. Confirm current details before choosing a tool. Last updated .

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