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  • Measurement & Analytics
  • OOH Audience Measurement
  • Enterprise

MOVE

by Outdoor Media Association Australia

Australia's industry OOH audience measurement system covering roadside, transit, indoor, and place-based environments with time- and movement-aware audience data.

Pricing
Industry / licensed access.
Built For
Australian planners and media owners that need standardized OOH audience measurement.
Deployment
Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
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Key Features

National OOH audience measurement

Multi-format coverage

Reach and frequency

Time and movement insights

Capabilities

Planning
Buying
Creative
Measurement
Audience Data
Programmatic
API

Use Cases

Planning locations, markets, catchments, or media scenarios

Measuring audiences, delivery, attention, visitation, or outcomes

Adding audience, mobility, POI, traffic, or location intelligence

Ideal For

Best For

  • Australian planners and media owners that need standardized OOH audience measurement.

Not Ideal For

  • Programmatic buying or global campaign attribution.

Pros & Cons

Pros

  • Industry-standard Australian measurement
  • Covers multiple OOH environments

Cons

  • Australia-specific
  • Not a buying platform

Pricing

OOH Audience Measurement

Industry / licensed access.

At a Glance

Category
Measurement & Analytics
Sub-category
OOH Audience Measurement
Pricing
Industry / licensed access.
Target Market
Australian planners and media owners that need standardized OOH audience measurement.
Deployment
Web/cloud unless otherwise noted; enterprise integrations may require onboarding.
Founded
Not listed
Headquarters
Not listed
Team Size
Not listed
Added
2026-08-04
Updated
2026-08-04

Related terms

  • Australia
  • audience
  • reach
  • frequency
  • roadside
  • transit
  • indoor

Security & Compliance

These details reflect this guide's source material. “Not confirmed” means the guide does not establish that capability; ask the provider for current documentation.

SSONot confirmed
SOC 2Not confirmed
GDPRNot confirmed
API AccessNot confirmed

Sources

Sources & Methodology

1 source

  1. Outdoor Media Association AustraliaOutdoor Media Association Australia — official product/sitemoveoutdoor.com.au (opens in a new tab)

Product features, availability and commercial terms are set by the provider. Confirm current details before choosing a tool. Last updated .

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