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Hamburg's 15-Year Street-Furniture Contract Shows Why OOH Concessions Are City Infrastructure Deals
JCDecaux subsidiary Wall has secured Hamburg's main advertising contract for another 15 years, linking 2,200 existing shelters, 400 additions and further digitisation to a wider public-infrastructure commitment.
/article/hamburg-15-year-street-furniture-contract-ooh-infrastructureJCDecaux Renews Düsseldorf Street-Furniture Rights With Digital Screens Set to Reach 175
JCDecaux’s Wall renews Düsseldorf’s 2m² advertising rights, with digital screens set to rise from 125 to 175. Explore the implications for OOH buyers.
/article/jcdecaux-dusseldorf-street-furniture-digital-expansion