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NRF 2027: Retail’s Big Show

  • Upcoming
  • In person
  • National Retail Federation (NRF)

NRF 2027: Retail's Big Show runs January 10–12 at the Javits Center, New York, with store technology, retailer ad networks and shopper experience on the floor.

Javits Center, New York, venue of NRF 2027: Retail's Big Show
Javits Center, New York (venue photo, not from this edition)Photo: JasonParis from Toronto, Canada / Wikimedia Commons (CC BY 2.0)
Dates
January 10-12, 2027
Location
Jacob K. Javits Convention Center, New York City, United States
Pricing
Registration open

Overview

NRF 2027: Retail's Big Show runs January 10–12, 2027 at the Javits Center in New York. For DOOH teams, the draw is store technology, retailer ad networks and shopper experience rather than the full retail program. Conference program and expo admission are separate.

Key Details

  • Organizer: National Retail Federation (NRF)
  • Date: January 10-12, 2027
  • Location: Jacob K. Javits Convention Center, New York City, United States
  • Format: In person
  • Registration: Registration open

What to Expect

NRF's 2027 agenda has a main stage, sessions, an expo and offsite components. Retail-media and store-technology professionals should plan by track and exhibitor; not every keynote addresses advertising.

Venue

The Javits Center hosts the main show on Manhattan's west side. Conference and expo areas have different access rules, so check the badge category and entrance in NRF's attendee guide.

Who Should Attend

  • Media owners
  • Agencies
  • Brand marketers
  • DOOH/platform teams
  • Creative/production teams

Main Topics

  • Retail media networks
  • Store technology and digital signage
  • Shopper experience and measurement

Registration

Price
Registration open

In 78 days

January 10-12, 2027

Register with NRFAdd to Google Calendar

Organizer

N

National Retail Federation (NRF)

Event organiser

Official website

FAQ

Event questions

5 questions

When is NRF 2027: Retail’s Big Show?

Listed dates: January 10-12, 2027.

Where is NRF 2027: Retail’s Big Show held?

NRF 2027: Retail’s Big Show is held at Jacob K. Javits Convention Center, New York City, United States. The event format is in person.

How much does NRF 2027: Retail’s Big Show cost?

NRF 2027: Retail’s Big Show is listed as registration open.

Who should attend NRF 2027: Retail’s Big Show?

Media owners, Agencies, Brand marketers, DOOH/platform teams, Creative/production teams.

What topics does NRF 2027: Retail’s Big Show cover?

Retail media networks, Store technology and digital signage, Shopper experience and measurement.

Sources

Sources & Methodology

2 sources

  1. National Retail FederationNRF 2027 agendanrfbigshow.nrf.com (opens in a new tab)
  2. National Retail Federation (NRF)Official event pagenrfbigshow.nrf.com (opens in a new tab)

Confirm dates, ticket availability and registration terms with the event organiser. Last updated .

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