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OLIPOP’s Summer OOH Mix Shows Why One Campaign Can Use Murals, Trucks, Digital and Mobile
OLIPOP’s summer outdoor push combined murals, trucks, static and digital billboards and a boat billboard, illustrating how format diversity can extend one visual system into different urban contexts.
/article/olipops-summer-ooh-mix-shows-why-one-campaign-can-use-murals-trucks-digital-and-mobilePainted Wall Murals: Costs, Specs, Buying and Creative Guide
Learn how to buy painted wall murals, including media and production costs, creative specifications, lead times, measurement and campaign uses.
/formats/painted-wall-muralsPATRÓN Turns Ingredient Transparency Into a Multi-City OOH Campaign
PATRÓN's U.S. campaign uses interactive billboards, murals, kiosks, transit takeovers, 3D screens and mobile OOH to turn a product fact into a repeated consumer question.
/article/patron-tequila-transparency-ooh-campaign