Shoptalk Europe 2027

Shoptalk Europe brings retailers, consumer brands, technology platforms, and investors together around the future of commerce.

The event is useful for teams tracking how physical stores and screen networks become advertising media.

• retail DOOH
• in-store advertising
• shopper marketing
• retail media networks
• mall media
• audience data
• commerce measurement

Retailers are increasingly converting physical screens and store environments into measurable advertising inventory, creating significant overlap between retail media and DOOH.

Best for retail-media and DOOH teams working near commerce environments.

• retail DOOH operators
• advertisers
• agencies
• retailers
• data providers
• technology companies

Shoptalk Europe 2027 should be judged against the campaign or business decision it can help with, not only against the agenda headline. Before registering, compare the audience, location, format and timing with the meetings, suppliers or learning outcomes you actually need.

The listed focus areas include retail DOOH, in-store advertising, shopper marketing, retail media networks, and mall media. For advertisers and media owners, those topics are most useful when they connect to specific follow-up actions such as inventory sourcing, measurement standards, creative production, programmatic activation or partner evaluation.

The audience fit is strongest for retail DOOH operators, advertisers, agencies, and retailers. If that does not describe the people you need to meet, confirm speaker lists, attendee roles, sponsor categories and networking formats before committing travel budget.

• Confirm whether the agenda covers buying, selling, measurement, creative, technology or regulation.
• Check whether the attendee mix includes the operators, agencies, advertisers or platforms you need.
• Compare the event date with campaign planning cycles, procurement deadlines and major market dates.
• Verify registration status, cancellation rules, travel assumptions and whether remote access is available.

Date

Jun 1-3, 2027

Location

Europe - venue details according to organizer program

Format

In person

Event Type

Retail & Retail Media Conference

Status

Save the Date

Registration

2027 registration cycle

Pricing

2027 registration cycle

Organizer

Shoptalk

Added

2026-08-04

Updated

2026-08-04