Programmatic I/O New York 2026

Programmatic I/O is a major event for digital media buying, automation, data, and advertising infrastructure. It is highly relevant to programmatic DOOH teams working to make outdoor inventory part of omnichannel buying.

The agenda sits inside the programmatic ecosystem that increasingly connects to DOOH.

• programmatic buying
• AI
• advertising infrastructure
• measurement
• commerce data
• DSPs
• publishers
• agencies
• emerging channels

Regular brand, agency, and publisher passes were listed at $1,795, while technology-company access uses a higher-priced pass structure. Group discounts are available.

Many of the technologies, standards, and workflows reshaping DOOH originate in the broader programmatic advertising ecosystem represented here.

Programmatic I/O New York 2026 should be judged against the campaign or business decision it can help with, not only against the agenda headline. Before registering, compare the audience, location, format and timing with the meetings, suppliers or learning outcomes you actually need.

The listed focus areas include programmatic buying, AI, advertising infrastructure, measurement, and commerce data. For advertisers and media owners, those topics are most useful when they connect to specific follow-up actions such as inventory sourcing, measurement standards, creative production, programmatic activation or partner evaluation.

The audience fit is strongest for programmatic buyers, DSPs, SSPs, and agencies. If that does not describe the people you need to meet, confirm speaker lists, attendee roles, sponsor categories and networking formats before committing travel budget.

• Confirm whether the agenda covers buying, selling, measurement, creative, technology or regulation.
• Check whether the attendee mix includes the operators, agencies, advertisers or platforms you need.
• Compare the event date with campaign planning cycles, procurement deadlines and major market dates.
• Verify registration status, cancellation rules, travel assumptions and whether remote access is available.

Date

Sep 28-29, 2026

Location

New York Marriott Marquis, New York City, USA

Format

In person - two-day conference

Event Type

Programmatic Advertising Conference

Status

Upcoming

Registration

Paid passes

Pricing

Regular brand, agency, and publisher passes listed at $1,795; technology-company access uses a higher-priced structure

Organizer

AdExchanger

Added

2026-08-04

Updated

2026-08-04

• programmatic buyers
• DSPs
• SSPs
• agencies
• publishers
• DOOH technology providers
• advertisers