BillboardGuide
APR142026
  • OOH Sustainability Webinar
  • 30-minute presentation + live Q&A
  • Completed - Recording Available to Members

Making Net Zero OOH Practical, Measurable and Commercially Viable

by World Out of Home Organization + Moving Walls

A WOO and Moving Walls webinar on turning OOH sustainability commitments into measurable operational and commercial practices.

Dates
Apr 14, 2026
Location
Online
Registration
Free live webinar

This event has already taken place. Details are kept for reference — check the organizer for the next edition, or browse upcoming events.

Overview

This WOO webinar focused on turning OOH sustainability commitments into measurable operational and commercial practices.

Topics

The session connected media sustainability frameworks with screen-level and campaign-level reporting.

  • Scope 3 emissions
  • screen-level carbon measurement
  • campaign emissions
  • sustainable media planning
  • carbon data
  • optimization
  • Global Media Sustainability Framework
  • advertiser reporting

Why It Matters

Advertisers increasingly request emissions information from media suppliers, making sustainability measurement relevant to both procurement and campaign planning.

Recording

The recording is available in the WOO Members Area.

Ideal For

Relevant for teams responsible for OOH sustainability, planning, or reporting.

  • media owners
  • agencies
  • planners
  • technology companies
  • sustainability teams
  • OOH measurement specialists

How to Evaluate This Event

Making Net Zero OOH Practical, Measurable and Commercially Viable is kept as an industry reference because past events still show which organizations, topics and markets are shaping OOH conversations. Use the record to identify recurring event series, organizer focus and likely themes for the next edition.

The listed focus areas include Scope 3 emissions, screen-level carbon measurement, campaign emissions, sustainable media planning, and carbon data. For advertisers and media owners, those topics are most useful when they connect to specific follow-up actions such as inventory sourcing, measurement standards, creative production, programmatic activation or partner evaluation.

The audience fit is strongest for media owners, agencies, planners, and technology companies. If that does not describe the people you need to meet, confirm speaker lists, attendee roles, sponsor categories and networking formats before committing travel budget.

Planning Checks Before You Register

  • Confirm whether the agenda covers buying, selling, measurement, creative, technology or regulation.
  • Check whether the attendee mix includes the operators, agencies, advertisers or platforms you need.
  • Compare the event date with campaign planning cycles, procurement deadlines and major market dates.
  • Verify registration status, cancellation rules, travel assumptions and whether remote access is available.

At a Glance

Date
Apr 14, 2026
Location
Online
Format
30-minute presentation + live Q&A
Event Type
OOH Sustainability Webinar
Status
Completed - Recording Available to Members
Registration
Free live webinar
Pricing
Free live webinar
Organizer
World Out of Home Organization + Moving Walls
Added
2026-08-04
Updated
2026-08-04
Time
13:00 UK time
Duration
Approximately 45 minutes

Organizer

W

World Out of Home Organization + Moving Walls

BillboardGuide.com

Frequently Asked

When is Making Net Zero OOH Practical, Measurable and Commercially Viable?
Making Net Zero OOH Practical, Measurable and Commercially Viable takes place Apr 14, 2026.
Where is Making Net Zero OOH Practical, Measurable and Commercially Viable held?
Making Net Zero OOH Practical, Measurable and Commercially Viable is held at Online. The event format is 30-minute presentation + live q&a.
How much does Making Net Zero OOH Practical, Measurable and Commercially Viable cost?
Registration for Making Net Zero OOH Practical, Measurable and Commercially Viable is closed (free live webinar). Check the organizer for the next edition's pricing.
Who should attend Making Net Zero OOH Practical, Measurable and Commercially Viable?
media owners, agencies, planners, technology companies, sustainability teams, OOH measurement specialists.
What topics does Making Net Zero OOH Practical, Measurable and Commercially Viable cover?
Scope 3 emissions, screen-level carbon measurement, campaign emissions, sustainable media planning, carbon data, optimization, Global Media Sustainability Framework, advertiser reporting.

Sources & Methodology

  1. worldooh.org

Pricing figures on this site are illustrative planning estimates, not quotes: rates vary by operator, market, availability, timing, and campaign requirements, so confirm current terms directly with the media owner before committing budget. This page was last reviewed on Aug 4, 2026. Report a correction.

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