Industry eventsMarketing & Advertising Festival
MAD//Fest London 2027
- Upcoming
- In person - three-day festival
- MAD//Fest
MAD//Fest London runs July 6–8, 2027 at The Truman Brewery, Shoreditch, with stages, brand pitches, masterclasses and experiential activations.

- Dates
- Jul 6-8, 2027
- Location
- The Truman Brewery, Ely's Yard, 15 Hanbury Street, London E1 6QR, United Kingdom
- Pricing
- 2027 registration cycle
Overview
MAD//Fest London runs July 6–8, 2027 at The Truman Brewery in Shoreditch. The campus-style festival for brands and agencies combines stages, brand innovation pitches, masterclasses, experiential activations and evening programming; for DOOH visitors, the thread is public-space creativity and brand experience.
Key Details
- Organizer: MAD//Fest
- Date: Jul 6-8, 2027
- Location: The Truman Brewery, Ely's Yard, 15 Hanbury Street, London E1 6QR, United Kingdom
- Format: In person - three-day festival
- Registration: 2027 registration cycle
What to Expect
MAD//Fest's attendee page names the venue and describes the program. The organizer markets roughly 15,000 guests, an expectation rather than a measured 2027 attendance figure.
Venue
The Truman Brewery, Ely's Yard, 15 Hanbury Street, London E1 6QR, has industrial buildings and multiple event spaces, so use the festival's entrance and stage map. The venue's hire materials show the spaces.
Registration
- Price
- 2027 registration cycle
Topics & Focus Areas
- brand innovation
- media
- advertising technology
- agency strategy
- experiential
- creativity
- masterclasses
- marketing innovation
Who Should Attend
- brands
- agencies
- OOH teams
- media companies
- creative teams
- marketing technology companies
Organizer
MAD//Fest
Event organiser
FAQ
Event questions
5 questions
When is MAD//Fest London 2027?
Listed dates: Jul 6-8, 2027.
Where is MAD//Fest London 2027 held?
MAD//Fest London 2027 is held at The Truman Brewery, Ely's Yard, 15 Hanbury Street, London E1 6QR, United Kingdom. The event format is in person - three-day festival.
How much does MAD//Fest London 2027 cost?
MAD//Fest London 2027 is listed as 2027 registration cycle.
Who should attend MAD//Fest London 2027?
brands, agencies, OOH teams, media companies, creative teams, marketing technology companies.
What topics does MAD//Fest London 2027 cover?
brand innovation, media, advertising technology, agency strategy, experiential, creativity, masterclasses, marketing innovation.
Sources
Sources & Methodology
2 sources
- MAD//FestAttend MAD//Festmadfestlondon.com (opens in a new tab)
- MAD//FestMAD//Fest Londonmadfestlondon.com (opens in a new tab)
Confirm dates, ticket availability and registration terms with the event organiser. Last updated .
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