Industry eventsDigital Media & Advertising Showcase
IAB NewFronts 2026
- Past
- In person + virtual
- Interactive Advertising Bureau
IAB's completed 2026 NewFronts marketplace for media owners and technology companies presenting advertising products, audiences, and content opportunities.
This event has already taken place. Details are kept for reference — check the organizer for the next edition, or browse upcoming events.
- Dates
- Mar 23-26, 2026
- Location
- New York / hybrid presentations
- Pricing
- 2026 event completed
Overview
IAB NewFronts is a major marketplace for media owners and technology companies to present new advertising products, audiences, and content opportunities to brands and agencies.
Relevant Topics
The event highlights shifts in video, commerce, audience, and advertising technology.
- cross-platform video
- streaming
- AI
- commerce
- measurement
- media investment
- advertising technology
- audience strategy
Why It Matters for OOH
Large media buyers increasingly plan video across CTV, online video, social, retail media, and DOOH. NewFronts therefore provides useful context on where cross-channel video budgets and measurement practices are moving.
Ideal For
Useful for teams planning video and omnichannel media across digital and DOOH.
- media buyers
- advertisers
- agencies
- programmatic teams
- video networks
- omnichannel DOOH companies
Registration
- Price
- 2026 event completed
This edition has ended
Mar 23-26, 2026
Organizer
Interactive Advertising Bureau
Event organiser
FAQ
Event questions
5 questions
When is IAB NewFronts 2026?
Listed dates: Mar 23-26, 2026.
Where is IAB NewFronts 2026 held?
IAB NewFronts 2026 is held at New York / hybrid presentations. The event format is in person + virtual.
How much does IAB NewFronts 2026 cost?
Registration for IAB NewFronts 2026 is closed (2026 event completed). Check the organizer for the next edition's pricing.
Who should attend IAB NewFronts 2026?
media buyers, advertisers, agencies, programmatic teams, video networks, omnichannel DOOH companies.
What topics does IAB NewFronts 2026 cover?
cross-platform video, streaming, AI, commerce, measurement, media investment, advertising technology, audience strategy.
Sources
Sources & Methodology
1 source
- iab.com
Confirm dates, ticket availability and registration terms with the event organiser. Last updated .
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