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Samsung and Smartify Bring DOOH Monetization Into VXT Displays
Samsung Electronics America and Smartify Media announced an integration that brings Smartify's advertising network into Samsung VXT, giving commercial-display owners another route to monetize screens without replacing hardware.
/article/samsung-and-smartify-bring-dooh-monetization-into-vxt-displaysSamsung Uses a Purple Megaboard to Launch Galaxy Z Fold8 Ultra in the UAE
Samsung used a continuous purple megaboard and product-scale visuals across UAE highways to introduce the Galaxy Z Fold8 Ultra and related Galaxy ecosystem messaging.
/article/samsung-uses-a-purple-megaboard-to-launch-galaxy-z-fold8-ultra-in-the-uaeSamsung Uses Wegz and Lege-Cy to Localize Galaxy A57 and A37 OOH in Cairo
Samsung used Egyptian music figures Wegz and Lege-Cy in Cairo OOH for the Galaxy A57 and A37, extending a locally familiar creative platform around the Galaxy A series.
/article/samsung-uses-wegz-and-lege-cy-to-localize-galaxy-a57-and-a37-ooh-in-cairo