- Beginner
- Course
- Free version
Media Sales Course
by Elevify
A flexible media-sales course covering targeting, KPIs, pricing, proposals, objections and local campaigns across digital channels including DOOH.
- Time to Complete
- 4+ hours, flexible
- Level
- Beginner
- Certificate
- Premium required for certificate
Overview
Elevify’s Media Sales Course is broader than billboard buying but contains practical commercial topics that are hard to find in free OOH training: pricing inventory, writing proposals, handling SMB objections, reading audience insights and selecting campaign KPIs. The course explicitly includes DOOH among the channels it discusses. A free learning version is available, while premium access is required for the certificate and some additional features. This makes it most useful as optional commercial training rather than a primary industry-standard course.
What You'll Learn
- Read audience insights and set practical KPIs
- Understand common media metrics such as CPM
- Build targeted local-media plans
- Think about inventory pricing transparently
- Write clearer media proposals
- Handle common advertiser objections
Highlights
- Free learning version available
- Includes DOOH among its channel examples
- Strong proposal and commercial focus
- Certificate requires a paid upgrade
Who It's For
Best For
- Small-business media buyers
- Junior sales and account teams
- Independent agencies
- Advertisers who want to understand how media proposals are built
Prerequisites
- No specialist OOH knowledge required
Topics Covered
- Media Sales
- Pricing
- Proposals
- Negotiation
- DOOH
How to Use This Resource
Media Sales Course is best used as a course rather than as a live rate card. Treat the examples and frameworks as a way to ask better questions before a proposal, then verify inventory, pricing, dates and specifications with the seller or platform.
The strongest planning value is in Media Sales, Pricing, Proposals, and Negotiation. Those topics connect directly to how outdoor media is bought: the screen or panel still has to match the audience journey, the creative has to be readable in context, and any measurement claim should be tied to a stated methodology.
Because this resource is provided by Elevify, read it with the provider context in mind. Vendor education can be useful, but it should be balanced against independent market checks and competing quote paths.
Apply It to a Billboard Plan
- Write down the campaign decision this resource should support before opening it.
- Capture the terms, metrics or workflow steps that affect a live OOH brief.
- Translate the lesson into one buying question for a media owner, agency or platform.
- Use a calculator, size guide or market guide to test the idea against real campaign constraints.
At a Glance
- Topic
- Media Sales
- Level
- Beginner
- Format
- Course
- Cost
- Free version
- Duration
- 4+ hours, flexible
- Provider
- Elevify
- Hands-on
- Yes — structured lessons/exercises
- Certificate
- Premium required for certificate
- Added
- 2026-08-04
- Updated
- 2026-08-04
Frequently Asked
- What is Media Sales Course?
- Media Sales Course is a course from Elevify focused on media sales, pricing, proposals. A flexible media-sales course covering targeting, KPIs, pricing, proposals, objections and local campaigns across digital channels including DOOH.
- Is Media Sales Course free?
- Yes. It is listed here as free version.
- What level is Media Sales Course for?
- It is best treated as a beginner resource. The prerequisites above describe the background that will make it easiest to use.
- How long does Media Sales Course take?
- Plan for 4+ hours, flexible. For reference resources, use it as needed rather than reading everything in one sitting.
- What will I learn from Media Sales Course?
- The main outcomes are the practical skills and concepts listed in the What You’ll Learn section above.
Sources & Methodology
- Media Sales CourseElevify - education platform
Pricing figures on this site are illustrative planning estimates, not quotes: rates vary by operator, market, availability, timing, and campaign requirements, so confirm current terms directly with the media owner before committing budget. This page was last reviewed on Aug 4, 2026. Report a correction.